I have been working in the international fashion industry for over 22 years so I have seen a lot throughout my career.  Nowadays people are more eco fashion conscious which is great as we simply cannot ignore the fact that the fashion industry is contributing towards so much waste every year. I personally have made significant changes to the way I consume fashion. I stopped shopping and buying new clothes around eight months ago. I'm training my brain to reject beautiful desirable things and instead remind myself that I have enough and I don’t need new items. When I think about all the rubbish that ends up in Hong Kong's landfills, it really puts things into perspective for me. I have also stopped hosting VIP shopping and styling events with fashion brands as I feel bad telling people to buy things they really don't need. We all have to start somewhere so I suggest starting small but start now. In the last couple of years I’ve also started exchanging kids toys with friends and ask for hand me downs from my relatives.  The perception is often the worry that others might think differently of you when you purchase and wear second hand clothing but to me it’s about helping to create less waste and caring less about what people think. Saving face is not more important than saving the planet in my opinion. 

At home we’ve also stopped using cling film, paper kitchen towels and plastic bags when grocery shopping.  My family and I always bring our own water bottles to avoid buying bottles of water when we go out. I would rather not drink than buy a plastic bottle of water. I am always telling family, friends and even strangers to stop using plastic bags, straws and plastic umbrella covers. Sometimes I get weird looks from strangers but I don't care as they now know it’s a bad habit. I have been using menstrual cups for almost 2 years now and I love it! I am trying to tell my girlfriends and relatives to try them out but it’s an education process.