We are on a mission to empower parents to conveniently reduce children’s fashion waste and positively impact the future for our little ones.
Having children can be a life-changing experience, but who knew it was world-changing as well?
Children will speed through seven sizes of clothes in their first two years of life and it doesn’t stop there with the average child outgrowing over 1500+ articles of clothing before they are fully grown. There is an unavoidable rotation of clothing that occurs for every child and that doesn’t even take into account the amount of gear, toys and more that they will also work their way through. Majority of these items end up in landfill as parents struggle to keep up with their children’s ever-changing needs.
As the largest online resale platform for kids in Asia, we want to make life easier for parents, not only on their wallets but on their ability to make positive change to their community and the environment.
Sustainability isn’t about policies, it’s a way of life.
Sustainability is the thread that weaves our business together. Through our platform, we are creating a longer lifespan for children’s products and want to ultimately create a fully circular solution that eliminates the waste associated with kids growing up and growing out of items all together.
Our Sustainability Practices:
Circular Business Model
We reward parents for purchasing high quality items and keeping them in circulation and out of landfill. By making resale as easy and convenient as possible, our community embraces the opportunity to find their outgrown items a new home. We also make buying secondhand as fun and as stylish as buying new, making it the most attractive option for parents when their kids are growing. In addition, we work closely with retailers and charities to ensure no outgrown or past season kids items go to waste.
Focus On High Quality Brands
Our focus remains on encouraging our community to purchase high quality brands that have durability and thereby retain value. We want to inspire better purchasing habits and a change of mindset when it comes to purchasing children’s products. They may only be used for a short period of time but can congest our landfills for a lifetime. We have to decouple disposability with consumption and push for more considered choices to avoid overconsumption and the environmental damage associated with production.
Materials & Packaging
The boxes we use for order shipments are made from either mixed or fully recycled paper and are FSC certified. Nonetheless we never stop our search for more environmentally friendly packaging and continue to explore initiatives that will keep any packaging we use in circulation for longer.
We have removed all single use plastic items from our processes and encourage employees to use reusable items where possible.
Recycling & Waste
“Something as simple as getting dressed can become a family philosophy about how we consume” - Sarah Garner
Leading Change
At Retykle, we see it as our responsibility to help lead systematic change in our community and industry. We regularly engage with stakeholders across fashion, tech, e-commerce and environmental platforms about how we can all be the driving force for a more sustainable fashion future.
Education
Uniform Resale Program
Uniform waste is a major environmental issue all schools share. Retykle has partnered with The Alliance for Sustainable Schools (TASS) to offer a trading platform for secondhand uniforms. The platform enables parents to access secondhand uniforms with ease and pass on their outgrown school uniforms effortlessly to keep more school uniforms in circulation and out of landfills. You can find out more about our program here
Empowering our community
Our community cares about sustainability. In our latest survey environmental impact was the number one reason our customers bought and sold with us. We regularly engage with our community to educate and empower but to also learn about how we can do better and improve our environmental efforts. We have developed a carbon savings calculator to help our customers understand how much they have reduced their carbon footprint by purchasing preloved fashion items on our platform versus buying new. This visualisation of their carbon savings allows our community to quantify their impact in simple terms so that they reflect positively on their actions and measure their individual and collective impact. To read more about how our carbon saving calculator works click here.
Our environmental mission has helped us build a community of loyalists that not only embrace a new way of shopping for their kids but one that has created a new habit for how they engage with their wardrobes and lifestyle habits. You can see what they have to say here.
